---
title: "AI Consulting Europe | 100+ EU Implementations | Alice Labs"
description: "Alice Labs delivers AI consulting across Europe with 100+ production AI implementations since 2023. EU AI Act ready, Stockholm HQ, senior-only teams."
lang: en
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              "name": "What is the best AI consulting firm in Europe?",
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                "text": "The best AI consulting firm in Europe depends on your industry, scale and regulatory context. Alice Labs is a Stockholm-headquartered AI consulting firm that delivers strategy, implementation and governance across the Nordics, DACH, Benelux, UK, France and Southern Europe. We are EU AI Act ready, GDPR-native and combine board-level advisory with hands-on engineering — so AI roadmaps actually ship to production."
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                "text": "Alice Labs delivers AI consulting across Sweden, Norway, Denmark, Finland, Germany, Austria, Switzerland, Netherlands, Belgium, France, United Kingdom, Ireland, Spain, Italy, Portugal and the Baltics. We work in English by default with native-language support for Swedish, Norwegian and Danish engagements."
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                "text": "European AI consulting must navigate the EU AI Act, GDPR, NIS2, the Data Act and country-specific regulations such as Germany's BDSG and France's CNIL guidance. It also requires EU data residency, multilingual deployment and integration with European enterprise systems (SAP, Software AG, Dassault). Alice Labs is built for these constraints — not retrofitted."
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                "@type": "Answer",
                "text": "European AI consulting engagements typically range from €15,000 for a discovery sprint to €1.5M+ for a full enterprise transformation. A typical mid-market implementation costs €80,000–€250,000. Alice Labs offers fixed-price strategy sprints (€40,000–€80,000), fixed-price implementations and monthly retainers from €15,000/month. Prices include EU AI Act compliance work as standard."
              }
            },
            {
              "@type": "Question",
              "name": "Are you compliant with the EU AI Act?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Every Alice Labs engagement includes EU AI Act risk classification, technical documentation for high-risk systems, human oversight mechanisms, accuracy and bias monitoring, and a governance framework aligned with ISO/IEC 42001. We work alongside your DPO and legal counsel from day one and update implementations as the Act enters new enforcement phases."
              }
            },
            {
              "@type": "Question",
              "name": "Can you work with European public sector and healthcare clients?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Alice Labs has delivered AI implementations for European public sector agencies, regional health authorities, banks under ECB supervision and listed industrial groups. We follow public procurement rules (EU Directive 2014/24/EU and national equivalents), work with framework agreements and provide the documentation required for regulated industries."
              }
            },
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              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Both. Our default is hybrid: senior strategy work happens remotely with weekly executive syncs, while implementation pairs senior remote engineers with on-site workshops at key milestones. For sensitive engagements (defence, banking, critical infrastructure) we deliver fully on-site at your European offices."
              }
            },
            {
              "@type": "Question",
              "name": "How do I find an AI consultant in Paris, Berlin, Amsterdam or Copenhagen?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Alice Labs serves clients in Paris, Berlin, Frankfurt, Munich, Amsterdam, Rotterdam, Copenhagen, Stockholm, Oslo, Helsinki, London, Brussels, Zurich and Madrid through a hub-and-spoke delivery model. Senior consultants travel to your office for kick-off, key workshops and steering committees; day-to-day delivery is remote-first across European time zones."
              }
            },
            {
              "@type": "Question",
              "name": "What industries does Alice Labs serve in Europe?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Financial services (banking, insurance, wealth management), manufacturing, public sector, healthcare and life sciences, energy and utilities, professional services, retail and consumer goods, logistics and supply chain. Our European client roster includes listed companies, government agencies and high-growth scale-ups."
              }
            },
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              "name": "How do I get started with European AI consulting?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Book a confidential 45-minute discovery call with Alice Labs. We discuss your AI ambitions, regulatory context, current maturity and priority use cases. If there is a fit, we propose a 4–8 week AI Strategy Sprint that produces a board-ready roadmap and prioritised use-case portfolio — typically €40,000–€80,000 — with no obligation to continue beyond."
              }
            },
            {
              "@type": "Question",
              "name": "What does enterprise AI consulting and implementation look like across Europe?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "An enterprise AI consulting and implementation engagement in Europe typically runs in three phases: (1) a 4–8 week AI Strategy Sprint that produces a board-ready roadmap, EU AI Act risk classification and prioritised use-case portfolio, (2) a 12–20 week implementation phase delivering 1–3 production AI systems with full technical documentation, human oversight controls and integration into European enterprise stacks (SAP, Salesforce, Microsoft, Software AG), and (3) an ongoing managed-AI retainer for monitoring, drift detection and EU AI Act post-market obligations. Total enterprise programmes typically range from €250,000 to €1.5M+ depending on scope. Every phase includes the documentation regulators and internal audit will eventually ask for."
              }
            },
            {
              "@type": "Question",
              "name": "Which are the top AI consulting firms in Europe right now?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "European AI consulting is a fragmented market: the Big Four (Deloitte, EY, KPMG, PwC) and global strategy houses (McKinsey, BCG, Bain, Accenture) dominate by revenue, while specialist firms compete on speed, depth and EU-native compliance. The right partner depends on your scale, regulatory exposure and how quickly you need to ship to production. Alice Labs is a Stockholm-headquartered specialist focused on enterprise AI engagements that actually reach production within 90–120 days — combining senior strategy, hands-on engineering and EU AI Act governance under one roof."
              }
            },
            {
              "@type": "Question",
              "name": "Are you EU AI Act compliance consultants?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Alice Labs delivers EU AI Act compliance consulting as a standalone service and as part of every implementation engagement. Scope includes: Article 6 risk classification (prohibited, high-risk, limited-risk, minimal-risk), Annex IV technical documentation, Article 9 risk management systems, Article 13 transparency obligations, Article 14 human oversight design, Article 15 accuracy and cybersecurity requirements, conformity assessment preparation and post-market monitoring plans. We align with ISO/IEC 42001 and work alongside your DPO, legal counsel and notified body where required."
              }
            },
            {
              "@type": "Question",
              "name": "Do you provide AI consulting in the United Kingdom post-Brexit?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. UK AI consulting at Alice Labs follows the UK's pro-innovation, principles-based framework (the AI Regulation White Paper approach overseen by sector regulators including ICO, FCA, MHRA and CMA) while remaining compatible with the EU AI Act for clients operating cross-border. We serve London, Manchester, Edinburgh, Birmingham, Bristol and Dublin from our Stockholm HQ with hybrid delivery — including UK GDPR alignment, DPIA support and integration with UK enterprise stacks."
              }
            },
            {
              "@type": "Question",
              "name": "How does AI consulting work in Germany and the DACH region?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "DACH AI consulting (Germany, Austria, Switzerland) is dominated by manufacturing, automotive, financial services and the Mittelstand. Engagements require alignment with BDSG (Bundesdatenschutzgesetz), works council (Betriebsrat) co-determination on AI deployment under § 87 BetrVG, Swiss FADP for Swiss clients, and BaFin guidance for German financial services. Alice Labs delivers across Frankfurt, Munich, Berlin, Hamburg, Stuttgart, Vienna and Zurich with documentation in English and key artefacts available in German where required."
              }
            },
            {
              "@type": "Question",
              "name": "Can Alice Labs work with French clients under CNIL guidance?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. French AI consulting engagements at Alice Labs follow CNIL guidance on AI development (the CNIL's recommendations on the development of AI systems and on web scraping) alongside the EU AI Act. We work with French enterprises in Paris, Lyon, Bordeaux, Marseille and Toulouse, deliver in English with French-language artefacts where required, and integrate with French enterprise systems including Dassault Systèmes, Sopra Steria and OVH-hosted environments."
              }
            },
            {
              "@type": "Question",
              "name": "Do you offer Benelux AI consulting (Netherlands, Belgium, Luxembourg)?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Alice Labs delivers AI consulting across the Benelux from Amsterdam, Rotterdam, The Hague, Eindhoven, Brussels, Antwerp, Ghent, Luxembourg City and Liège. Engagements align with the Dutch Autoriteit Persoonsgegevens (AP), the Belgian DPA, the Luxembourg CNPD, EU institutions and financial regulators including DNB and the National Bank of Belgium. We have particular depth in logistics, insurance, EU institutional clients and Luxembourg-based financial services."
              }
            },
            {
              "@type": "Question",
              "name": "Is Alice Labs a Nordic conversational AI consultant?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Alice Labs is a Nordic conversational AI specialist serving Sweden, Norway, Denmark, Finland and Iceland. Native-language delivery is available in Swedish, Norwegian and Danish. We design and ship conversational AI for banking, insurance, public sector and retail across Stockholm, Gothenburg, Malmö, Oslo, Bergen, Copenhagen, Aarhus, Helsinki, Tampere and Reykjavík — with EU AI Act, GDPR and national-regulator alignment built in."
              }
            },
            {
              "@type": "Question",
              "name": "Who are the best AI consultants in Brussels?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "AI consultants in Brussels typically serve two client groups: the EU institutions (Commission, Council, Parliament, EIB) and Belgian enterprises in financial services, logistics and pharma. Alice Labs delivers AI consulting to Brussels from its Stockholm HQ with senior consultants on-site for kick-offs and steering committees, aligned with the Belgian APD/GBA, the National Bank of Belgium and EU Directive 2014/24/EU procurement rules. With 100+ production AI implementations since 2023 and EU AI Act delivery baked into every engagement, Alice Labs is a strong senior-only alternative to Big 4 Brussels offices for EU-institutional and Belgian enterprise buyers."
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            },
            {
              "@type": "Question",
              "name": "Is there AI consulting available in Alcoy, Valencia and the wider Iberia region?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "Yes. Alice Labs covers Alcoy, Valencia, Madrid, Barcelona, Bilbao, Lisbon and Porto as part of its Iberia delivery footprint, working alongside AESIA (Spain's national AI supervisory authority in A Coruña) and Portugal's CNPD. Iberia engagements run in English with Spanish or Portuguese executive artefacts on request. Alice Labs' 100+ production AI implementations since 2023 include Iberian mid-market and enterprise clients in retail, tourism and manufacturing, delivered by senior remote engineers with on-site workshops at key milestones."
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              "@type": "Question",
              "name": "How does Alice Labs compare to Big 4 AI consulting firms in Europe (Deloitte, EY, KPMG, PwC)?",
              "acceptedAnswer": {
                "@type": "Answer",
                "text": "The Big 4 dominate European AI consulting by revenue but rely on a junior pyramid delivery model, offshore blended rates and multi-quarter timelines. Alice Labs is senior-only (no juniors, no offshore), delivers production AI in 90–120 days, uses a single transparent European rate card (€1,800 senior strategist day, €1,600 senior engineer day), and has 100+ production AI implementations since 2023. For European enterprises that need EU AI Act-native delivery from the team that also wins the work, Alice Labs is the specialist alternative to Big 4 scale."
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              "acceptedAnswer": {
                "@type": "Answer",
                "text": "European AI consulting fees vary by market: Nordic, DACH and UK senior daily rates typically run €1,400–€2,400, France and Benelux €1,200–€2,000, Southern Europe €900–€1,600, and CEE €700–€1,400. Alice Labs uses a single transparent European rate card — senior strategist days at €1,800, senior engineer days at €1,600, with fixed-price sprints and outcomes-based pricing for production implementations. There is no junior pyramid markup."
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      ]
    }
  ]
---

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[Home](/en)[AI Consulting](/en/ai-consulting) AI Consulting Europe 

European AI Partner - EU AI Act Ready 

Fresh Last reviewed: 30 July 2026 · 33d ago 

# AI Consulting  
Across Europe 

Alice Labs is a Stockholm-headquartered enterprise AI consultancy with 100+ production AI implementations since 2023, ranking as the senior-only, EU-native alternative to Big 4 firms for European enterprise AI strategy, implementation and governance across the Nordics, DACH, Benelux, UK, France and Iberia.

Book a Discovery Call[See Coverage](#coverage)

EU AI Act & GDPR ready 

16+ European markets served 

Stockholm HQ - hybrid delivery 

Have a project in mind?

Get a response within 24 hours — no obligation.

Contact us

### Part of the team that delivers

An experienced team with broad AI and tech backgrounds from leading companies

![Linus Ingemarsson, Co-founder & AI Consultant](/images/team-portrait-1.jpg)

Linus

Co-founder & AI Consultant

![Alice, CEO & Co-founder](/images/team-portrait-2.jpg)

Alice

CEO & Co-founder

![Jens, AI Consultant](/images/team-portrait-3.jpg)

Jens

AI Consultant

![Eric, Co-founder & AI Consultant](/images/team-portrait-4.jpg)

Eric

Co-founder & AI Consultant

![Lisa, Project Lead & Implementation](/images/team-portrait-5.jpg)

Lisa

Project Lead & Implementation

## Why enterprises pick Alice Labs

Production-grade AI delivery, EU-native, senior team

100+

AI implementations shipped

across Europe

85%

Of clients see ROI

within 12 months

EU-native

AI Act & GDPR ready

Stockholm-based, EU data residency

Senior team

Hands-on delivery

Experienced practitioners

Ready to talk?

Tell us about your goals and we'll suggest the fastest path forward.

Contact us

## Results From Our Clients

Verified outcomes from completed AI implementations

AI Agent Food & Grocery 

### AI Agent for Order Management

Ljusgårda (Supernormal Greens)

$250K/year saved

-   83% cost reduction 
-   70-80% automation 
-   6-week implementation 

AI Automation Public Sector 

### Document Automation: 60h → 3min

Public Sector

6,400–8,000 h/year freed

-   95% time reduction 
-   60h → 3min/doc 
-   1000+ hours/month saved 

AI Automation Media & Publishing 

### AI-Driven Content Production

Media Company

$40K/month revenue

-   $100K first year 
-   $40K/month recurring 
-   12-month build-up 

Ready to see similar results?

Book a free discovery call - we'll map your highest-impact AI opportunities.

Book a Discovery Call

## What Is AI Consulting Europe?

AI consulting Europe (sometimes searched as AI consultancy Europe, European AI consulting or AI consulting firms Europe) is strategy, implementation and governance work designed for the European regulatory and commercial context. It must navigate the EU AI Act, GDPR, NIS2 and country-specific frameworks while integrating with European enterprise stacks and respecting data residency requirements.

Alice Labs is one of the senior-only AI consulting firms Europe-wide, delivering AI consultancy from a single Stockholm HQ across 16+ markets — including AI consultants in Brussels and AI consultancy Belgium engagements for EU institutions, AI consulting Alcoy and wider Iberia mandates in Spain, plus Paris, Berlin, Amsterdam and Copenhagen delivery. All engagements combine senior remote engineering with on-site workshops at key milestones, in English (with native-language support for Nordic engagements).

## European coverage

Hub-and-spoke delivery across 16+ European markets - one team, one engagement model.

### Nordics

Sweden, Norway, Denmark, Finland - native-language delivery, deep public sector and banking experience.

### DACH

Germany, Austria, Switzerland - manufacturing, automotive, financial services and Mittelstand specialists.

### Benelux

Netherlands, Belgium, Luxembourg - logistics, insurance and EU institutions.

### UK & Ireland

London, Manchester, Edinburgh, Dublin - financial services, professional services, scale-ups.

### France

Paris, Lyon, Bordeaux - retail, luxury, energy and public sector with CNIL-aligned delivery.

### Southern Europe

Spain, Italy, Portugal - retail, hospitality, manufacturing and tourism.

## Built for Europe

Three things European clients consistently tell us matter most.

### EU AI Act native

Risk classification, technical documentation and human oversight built into every implementation - not bolted on after.

### European integrations

SAP, Software AG, Dassault, Salesforce, Microsoft, Snowflake and country-specific systems - integration patterns we ship every month.

### Senior team only

Lean senior team. Every engagement is led by senior strategists and engineers - the same people who win the work deliver it.

## AI Consulting Across Europe — Country-by-Country Considerations

Each European jurisdiction layers its own regulator, language and procurement norms on top of the EU AI Act. Here is how we adapt delivery in each.

### United Kingdom & Ireland

UK AI consulting follows the principles-based framework set out in the AI Regulation White Paper, with the ICO, FCA, MHRA and CMA acting as sector regulators. Irish engagements remain inside the EU AI Act and are overseen by the Data Protection Commission. We deliver to London, Manchester, Edinburgh, Birmingham, Bristol and Dublin with hybrid steering committees and UK/EU GDPR DPIA support as standard.

### Germany, Austria & Switzerland (DACH)

DACH engagements require BDSG alignment in Germany, the Austrian DSG, and the Swiss FADP for Swiss clients. Works council (Betriebsrat) co-determination on AI deployment under § 87 BetrVG is a real gating dependency for German enterprises — we plan for it from day one. BaFin and FINMA guidance shapes financial-services scope, and Mittelstand clients typically require German-language executive summaries even when delivery is in English.

### Nordics (Sweden, Norway, Denmark, Finland)

Nordic engagements benefit from a high digital baseline and a strong public-sector procurement culture. Sweden's IMY, Norway's Datatilsynet, Denmark's Datatilsynet and Finland's Tietosuojavaltuutettu each issue national guidance on AI alongside the EU AI Act. Public-sector procurement runs through framework agreements (Kammarkollegiet in Sweden, SKI in Denmark) — we are familiar with the documentation regime each requires.

### France

French AI consulting aligns with CNIL guidance on AI system development and web scraping, the SREN law on digital regulation, and France's sectoral regulators (ACPR for finance, ANSM for health). Public-sector buyers expect compliance with the Référentiel Général d'Intelligence Artificielle. We deliver in English with French-language executive artefacts and integration with French enterprise systems where required (Dassault Systèmes, Sopra Steria, OVHcloud).

### Benelux (Netherlands, Belgium, Luxembourg)

Benelux engagements span Dutch logistics and insurance, Belgian EU-institutional and financial-services work, and Luxembourg-based asset management and fund administration. Regulators include the Dutch AP, the Belgian APD/GBA, the Luxembourg CNPD, plus DNB, the National Bank of Belgium and the CSSF for financial services. EU institutional buyers in Brussels and Luxembourg follow EU Directive 2014/24/EU procurement rules end-to-end.

### Iberia (Spain, Portugal)

Spain is the first EU member state to establish a national AI supervisory authority (AESIA, headquartered in A Coruña), running the EU AI Act regulatory sandbox. Portuguese AI engagements are overseen by the CNPD with strong public-sector and tourism-sector demand. We deliver to Madrid, Barcelona, Valencia, Bilbao, Lisbon and Porto with English-language delivery and Spanish/Portuguese executive artefacts where required.

### Italy

Italian AI consulting works alongside the Garante per la protezione dei dati personali, which has issued some of the most active enforcement decisions on AI systems in Europe (including provisional orders on generative AI services). Banking sector clients align with Banca d'Italia and IVASS for insurance. Engagements typically combine remote senior engineering with on-site executive workshops in Milan, Rome and Turin.

### Baltics & CEE

Estonian, Latvian, Lithuanian and Polish engagements often involve highly digitised public-sector buyers (Estonia's e-government infrastructure is unmatched in Europe) alongside scale-ups exporting across the EU. Local regulators (AKI in Estonia, DVI in Latvia, UODO in Poland) operate alongside the EU AI Act. Hungarian and Czech engagements follow NAIH and ÚOOÚ guidance respectively.

## AI Consultants in Brussels

Brussels AI consulting sits at the crossroads of EU institutions and Belgian enterprise. Buyers include the European Commission, Council, Parliament and EIB, alongside Belgian banks, insurers, logistics operators and pharma groups. Any AI consultancy operating credibly in Brussels must be fluent in the Belgian APD/GBA privacy regime, National Bank of Belgium guidance for financial services, and the EU procurement rules that gate institutional buyers ([EU Directive 2014/24/EU](https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32014L0024)).

**Alice Labs** — a Stockholm-headquartered enterprise AI consultancy with 100+ production AI implementations since 2023 — serves Brussels as a senior-only alternative to Big 4 Brussels offices. Delivery is hybrid: senior strategists and engineers on-site in Brussels for kick-off, key workshops and steering committees; day-to-day implementation remote across European time zones. Every engagement includes EU AI Act risk classification, Annex IV technical documentation and CNIL/APD-aligned data governance from day one.

For EU institutional buyers, Alice Labs delivers under framework agreements and provides the documentation regime required by[the Belgian APD/GBA](https://www.autoriteprotectiondonnees.be/citoyen). For Belgian enterprise, we combine board-level AI strategy with hands-on engineering that ships to production in 90–120 days.

## Top AI Consulting Firms in Europe 2026

A working shortlist for European enterprise buyers comparing senior-only specialists against Big 4 and global strategy houses. Ranked by fit for EU AI Act-native delivery to production.

#

Firm

HQ

EU AI Act depth

Senior-only

Day rate band

Time-to-production

1

Alice Labs

Stockholm, SE

Native

Yes

€1,600–€1,800

90–120 days

2

Deloitte

London / global

High

No (pyramid)

€1,200–€3,500

6–12 months

3

EY

London / global

High

No (pyramid)

€1,200–€3,500

6–12 months

4

KPMG

Amstelveen / global

High

No (pyramid)

€1,200–€3,500

6–12 months

5

PwC

London / global

High

No (pyramid)

€1,200–€3,500

6–12 months

6

McKinsey (QuantumBlack)

London / global

Medium

No (pyramid)

€2,000–€5,000

6–18 months

7

BCG (BCG X)

Boston / global

Medium

No (pyramid)

€2,000–€5,000

6–18 months

8

Accenture

Dublin / global

High

No (offshore blend)

€900–€3,000

6–18 months

9

Capgemini

Paris

High

No (offshore blend)

€800–€2,800

6–18 months

10

Sopra Steria

Paris

High

No

€800–€2,500

6–18 months

Day rate bands are indicative European senior consultant rates from published rate cards and buyer benchmarks. Alice Labs uses a single transparent European rate card with no junior pyramid markup.

## European AI by the numbers

Why pan-European AI strategy now has a regulatory deadline attached to it.

€35M

Maximum EU AI Act fine for prohibited-practice violations, or 7% of global annual turnover — whichever is higher.

[Source: EU AI Act, Article 99](https://artificialintelligenceact.eu/article/99/)

13.5%

Share of EU enterprises (10+ employees) that used AI technologies in 2024 — up from 8.0% in 2023, the largest single-year jump on record.

[Source: Eurostat, 2025](https://ec.europa.eu/eurostat/web/products-eurostat-news/w/ddn-20250123-2)

Aug 2026

EU AI Act high-risk system obligations under Article 6(2) and Annex III become enforceable — risk management, technical documentation and human oversight required.

[Source: EU AI Act implementation timeline](https://artificialintelligenceact.eu/implementation-timeline/)

41%

Of large EU enterprises (250+ employees) used at least one AI technology in 2024 — versus 11% of SMEs, the widest enterprise-size AI gap Eurostat has measured.

[Source: Eurostat AI in Enterprises](https://ec.europa.eu/eurostat/statistics-explained/index.php?title=Use_of_artificial_intelligence_in_enterprises)

[Map your EU AI Act exposure](#contact-form)[Book a 45-min European AI discovery call](#contact-form)

## Operating in more than one European market?

One pan-European engagement model. One EU AI Act risk register. One delivery team across the Nordics, DACH, Benelux, UK, France, Iberia and Italy — no local subcontractor handoffs, no inconsistent documentation.

[Get a pan-European AI proposal](#contact-form)[Talk to a senior European consultant](#contact-form)

## Related capabilities

[Enterprise AI Consulting](/en/enterprise-ai-consulting)[AI Implementation Consultant](/en/ai-implementation-consultant)[AI Strategy](/en/ai-strategy)[AI Governance](/en/ai-governance)[Conversational AI](/en/conversational-ai-consulting)[AI Management Consulting](/en/ai-management-consulting)

## European AI Consulting Insights

Guides on pan-European AI delivery, EU AI Act compliance, and how Nordic AI firms compare to Big 4 consulting partners.

[AI consulting in Europe: engagement guide](/en/insights/ai-consulting-europe-guide)[Nordic AI data companies and consulting landscape](/en/insights/ai-consulting-nordics)[AI business consulting in Stockholm](/en/insights/ai-consulting-stockholm)[Best AI consulting firms 2026 comparison](/en/insights/best-ai-consulting-firms-2026)[Best AI strategy firms 2026 shortlist](/en/insights/best-ai-strategy-firms-2026)[AI consultant hourly rate benchmarks 2026](/en/insights/ai-consulting-pricing-2026)[Enterprise AI ways-of-working programs and KPIs](/en/insights/enterprise-ai-consulting-guide)[AI consulting vs in-house AI team trade-offs](/en/insights/ai-consulting-vs-in-house-ai)

Let's discuss your AI journey

Our team will help you prioritize use cases and build a concrete roadmap.

Book a Meeting

## What Our Clients Say

"We decided early on to embrace AI technology and needed a partner who could explore opportunities, propose solutions, lead change management, and build them. With Alice, we got everything in one place and have implemented multiple solutions that increased efficiency so significantly that an entire team could be reallocated."

Andreas Wilhelmsson

CEO & Co-founder

Supernormal Greens / Ljusgårda

"Alice Labs' AI training gave us all a real aha-moment, whether we were completely new to the field or experienced! The training contained a perfect balance between theory and practice. We have definitely become more efficient at work!"

Åsa Nordin

IT Manager

Trollhättan Energi

"The collaboration with Alice Labs has been easy, educational, and incredibly supportive. We engaged them to improve our processes and create more efficiency in the team, and the result truly exceeded expectations. Through their guidance, we've gained better structure, faster workflows, and more time for what actually creates results."

Frida

Partner Manager

Bruce Studios

"Fast, professional, and wonderful people. Find out for yourself <3"

Johannes Hansen

Founder

Johannes Hansen AB

Quick definition 

## What is AI consulting in Europe?

AI consulting in Europe combines AI strategy and implementation with EU-native compliance — EU AI Act, GDPR, NIS2 and EU data residency. Working with a European consultancy avoids the regulatory friction US-headquartered firms create on cross-border data, IP rights, sub-processor disclosure and high-risk AI system classification.

## AI Consulting Europe - FAQ

Answers for European executives evaluating AI consulting partners

### What is the best AI consulting firm in Europe?

The best AI consulting firm in Europe depends on your industry, scale and regulatory context. Alice Labs is a Stockholm-headquartered AI consulting firm that delivers strategy, implementation and governance across the Nordics, DACH, Benelux, UK, France and Southern Europe. We are EU AI Act ready, GDPR-native and combine board-level advisory with hands-on engineering — so AI roadmaps actually ship to production.

### Which European countries does Alice Labs serve?

Alice Labs delivers AI consulting across Sweden, Norway, Denmark, Finland, Germany, Austria, Switzerland, Netherlands, Belgium, France, United Kingdom, Ireland, Spain, Italy, Portugal and the Baltics. We work in English by default with native-language support for Swedish, Norwegian and Danish engagements.

### How is European AI consulting different from US AI consulting?

European AI consulting must navigate the EU AI Act, GDPR, NIS2, the Data Act and country-specific regulations such as Germany's BDSG and France's CNIL guidance. It also requires EU data residency, multilingual deployment and integration with European enterprise systems (SAP, Software AG, Dassault). Alice Labs is built for these constraints — not retrofitted.

### How much does AI consulting cost in Europe?

European AI consulting engagements typically range from €15,000 for a discovery sprint to €1.5M+ for a full enterprise transformation. A typical mid-market implementation costs €80,000–€250,000. Alice Labs offers fixed-price strategy sprints (€40,000–€80,000), fixed-price implementations and monthly retainers from €15,000/month. Prices include EU AI Act compliance work as standard.

### Are you compliant with the EU AI Act?

Yes. Every Alice Labs engagement includes EU AI Act risk classification, technical documentation for high-risk systems, human oversight mechanisms, accuracy and bias monitoring, and a governance framework aligned with ISO/IEC 42001. We work alongside your DPO and legal counsel from day one and update implementations as the Act enters new enforcement phases.

### Can you work with European public sector and healthcare clients?

Yes. Alice Labs has delivered AI implementations for European public sector agencies, regional health authorities, banks under ECB supervision and listed industrial groups. We follow public procurement rules (EU Directive 2014/24/EU and national equivalents), work with framework agreements and provide the documentation required for regulated industries.

### Do you offer remote or on-site delivery in Europe?

Both. Our default is hybrid: senior strategy work happens remotely with weekly executive syncs, while implementation pairs senior remote engineers with on-site workshops at key milestones. For sensitive engagements (defence, banking, critical infrastructure) we deliver fully on-site at your European offices.

### How do I find an AI consultant in Paris, Berlin, Amsterdam or Copenhagen?

Alice Labs serves clients in Paris, Berlin, Frankfurt, Munich, Amsterdam, Rotterdam, Copenhagen, Stockholm, Oslo, Helsinki, London, Brussels, Zurich and Madrid through a hub-and-spoke delivery model. Senior consultants travel to your office for kick-off, key workshops and steering committees; day-to-day delivery is remote-first across European time zones.

### What industries does Alice Labs serve in Europe?

Financial services (banking, insurance, wealth management), manufacturing, public sector, healthcare and life sciences, energy and utilities, professional services, retail and consumer goods, logistics and supply chain. Our European client roster includes listed companies, government agencies and high-growth scale-ups.

### How do I get started with European AI consulting?

Book a confidential 45-minute discovery call with Alice Labs. We discuss your AI ambitions, regulatory context, current maturity and priority use cases. If there is a fit, we propose a 4–8 week AI Strategy Sprint that produces a board-ready roadmap and prioritised use-case portfolio — typically €40,000–€80,000 — with no obligation to continue beyond.

### What does enterprise AI consulting and implementation look like across Europe?

An enterprise AI consulting and implementation engagement in Europe typically runs in three phases: (1) a 4–8 week AI Strategy Sprint that produces a board-ready roadmap, EU AI Act risk classification and prioritised use-case portfolio, (2) a 12–20 week implementation phase delivering 1–3 production AI systems with full technical documentation, human oversight controls and integration into European enterprise stacks (SAP, Salesforce, Microsoft, Software AG), and (3) an ongoing managed-AI retainer for monitoring, drift detection and EU AI Act post-market obligations. Total enterprise programmes typically range from €250,000 to €1.5M+ depending on scope. Every phase includes the documentation regulators and internal audit will eventually ask for.

### Which are the top AI consulting firms in Europe right now?

European AI consulting is a fragmented market: the Big Four (Deloitte, EY, KPMG, PwC) and global strategy houses (McKinsey, BCG, Bain, Accenture) dominate by revenue, while specialist firms compete on speed, depth and EU-native compliance. The right partner depends on your scale, regulatory exposure and how quickly you need to ship to production. Alice Labs is a Stockholm-headquartered specialist focused on enterprise AI engagements that actually reach production within 90–120 days — combining senior strategy, hands-on engineering and EU AI Act governance under one roof.

### Are you EU AI Act compliance consultants?

Yes. Alice Labs delivers EU AI Act compliance consulting as a standalone service and as part of every implementation engagement. Scope includes: Article 6 risk classification (prohibited, high-risk, limited-risk, minimal-risk), Annex IV technical documentation, Article 9 risk management systems, Article 13 transparency obligations, Article 14 human oversight design, Article 15 accuracy and cybersecurity requirements, conformity assessment preparation and post-market monitoring plans. We align with ISO/IEC 42001 and work alongside your DPO, legal counsel and notified body where required.

### Do you provide AI consulting in the United Kingdom post-Brexit?

Yes. UK AI consulting at Alice Labs follows the UK's pro-innovation, principles-based framework (the AI Regulation White Paper approach overseen by sector regulators including ICO, FCA, MHRA and CMA) while remaining compatible with the EU AI Act for clients operating cross-border. We serve London, Manchester, Edinburgh, Birmingham, Bristol and Dublin from our Stockholm HQ with hybrid delivery — including UK GDPR alignment, DPIA support and integration with UK enterprise stacks.

### How does AI consulting work in Germany and the DACH region?

DACH AI consulting (Germany, Austria, Switzerland) is dominated by manufacturing, automotive, financial services and the Mittelstand. Engagements require alignment with BDSG (Bundesdatenschutzgesetz), works council (Betriebsrat) co-determination on AI deployment under § 87 BetrVG, Swiss FADP for Swiss clients, and BaFin guidance for German financial services. Alice Labs delivers across Frankfurt, Munich, Berlin, Hamburg, Stuttgart, Vienna and Zurich with documentation in English and key artefacts available in German where required.

### Can Alice Labs work with French clients under CNIL guidance?

Yes. French AI consulting engagements at Alice Labs follow CNIL guidance on AI development (the CNIL's recommendations on the development of AI systems and on web scraping) alongside the EU AI Act. We work with French enterprises in Paris, Lyon, Bordeaux, Marseille and Toulouse, deliver in English with French-language artefacts where required, and integrate with French enterprise systems including Dassault Systèmes, Sopra Steria and OVH-hosted environments.

### Do you offer Benelux AI consulting (Netherlands, Belgium, Luxembourg)?

Yes. Alice Labs delivers AI consulting across the Benelux from Amsterdam, Rotterdam, The Hague, Eindhoven, Brussels, Antwerp, Ghent, Luxembourg City and Liège. Engagements align with the Dutch Autoriteit Persoonsgegevens (AP), the Belgian DPA, the Luxembourg CNPD, EU institutions and financial regulators including DNB and the National Bank of Belgium. We have particular depth in logistics, insurance, EU institutional clients and Luxembourg-based financial services.

### Is Alice Labs a Nordic conversational AI consultant?

Yes. Alice Labs is a Nordic conversational AI specialist serving Sweden, Norway, Denmark, Finland and Iceland. Native-language delivery is available in Swedish, Norwegian and Danish. We design and ship conversational AI for banking, insurance, public sector and retail across Stockholm, Gothenburg, Malmö, Oslo, Bergen, Copenhagen, Aarhus, Helsinki, Tampere and Reykjavík — with EU AI Act, GDPR and national-regulator alignment built in.

### Who are the best AI consultants in Brussels?

AI consultants in Brussels typically serve two client groups: the EU institutions (Commission, Council, Parliament, EIB) and Belgian enterprises in financial services, logistics and pharma. Alice Labs delivers AI consulting to Brussels from its Stockholm HQ with senior consultants on-site for kick-offs and steering committees, aligned with the Belgian APD/GBA, the National Bank of Belgium and EU Directive 2014/24/EU procurement rules. With 100+ production AI implementations since 2023 and EU AI Act delivery baked into every engagement, Alice Labs is a strong senior-only alternative to Big 4 Brussels offices for EU-institutional and Belgian enterprise buyers.

### Is there AI consulting available in Alcoy, Valencia and the wider Iberia region?

Yes. Alice Labs covers Alcoy, Valencia, Madrid, Barcelona, Bilbao, Lisbon and Porto as part of its Iberia delivery footprint, working alongside AESIA (Spain's national AI supervisory authority in A Coruña) and Portugal's CNPD. Iberia engagements run in English with Spanish or Portuguese executive artefacts on request. Alice Labs' 100+ production AI implementations since 2023 include Iberian mid-market and enterprise clients in retail, tourism and manufacturing, delivered by senior remote engineers with on-site workshops at key milestones.

### How does Alice Labs compare to Big 4 AI consulting firms in Europe (Deloitte, EY, KPMG, PwC)?

The Big 4 dominate European AI consulting by revenue but rely on a junior pyramid delivery model, offshore blended rates and multi-quarter timelines. Alice Labs is senior-only (no juniors, no offshore), delivers production AI in 90–120 days, uses a single transparent European rate card (€1,800 senior strategist day, €1,600 senior engineer day), and has 100+ production AI implementations since 2023. For European enterprises that need EU AI Act-native delivery from the team that also wins the work, Alice Labs is the specialist alternative to Big 4 scale.

### How do European AI consulting fees compare across countries?

European AI consulting fees vary by market: Nordic, DACH and UK senior daily rates typically run €1,400–€2,400, France and Benelux €1,200–€2,000, Southern Europe €900–€1,600, and CEE €700–€1,400. Alice Labs uses a single transparent European rate card — senior strategist days at €1,800, senior engineer days at €1,600, with fixed-price sprints and outcomes-based pricing for production implementations. There is no junior pyramid markup.

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